Write For Us
Do you wish to contribute an article or a story to one of the largest streetwear and urban communities in Scandinavia and the Nordic countries?
HYPEND is always on the lookout for guest writers to contribute an original article related to the HYPEND community to better give back to the culture that we all share a passion for.
“By the Culture, For the Culture”
Our ideal candidate would be a photographer, writer, blogger, videographer, youtuber, artist, comedian, musician, or any other talent looking to get published and to gain more exposure. Interest in streetwear, art, and/or lifestyle culture is a huge bonus!
HYPEND will do its best to help you with gathering any supporting materials you might need for your article, such as finding photographs to bring your story to life or by introducing you to an artist, musician, industry insider, etc. you might want to interview for your piece. Moreover, we will help you to translate your article written in Finnish to English if needed.
HYPEND has a large community of fans, industry insiders, and streetwear and lifestyle culture enthusiasts from thousands of different walks of lives. HYPEND has thousands of monthly website visitors and thousands of highly engaged followers across all our social media platforms.
HOW CAN YOU BE PUBLISHED IN HYPEND BLOG?
In order to become a curator at HYPEND:
Take some time to read a few articles on our blog to get familiar with the kind of content both HYPEND and the community around Scandinavian streetwear and lifestyle culture are looking for.
If you only have an idea of an article you would like to have published, let us know, and we will help you to get it started through providing you with any help to the best of our abilities.
This also includes any language translations (e.g. Finnish —> English).
Write, shoot, film, or create content that specifically focuses on providing quality and value to the readers in our community.
THE CATEGORIES WE ARE LOOKING FOR INCLUDE:
Fashion, preferably high-end fashion and streetwear.
A Streetwear industry trendsetter, pioneer, or other insider interviews.
Articles about streetwear and sneaker culture. For example, product reviews, informational interviews, editorials, drop release calendars, seasonal look books, streetwear- and music-related events (preferably in Finland, Scandinavia, Los Angeles, London, but we are very flexible with this).
Music, preferably genres that have close ties to streetwear, such as Rap, Hip-Hop, House…
Visually extraordinary and/or creative photo shoots and photo collages for our Film Diaries series (we prefer film photography).
Articles highlighting stories behind specific streetwear-related brands and movements, such as founder stories and interviews.
Original written, photo, or video content about lifestyle and urban cultures, such as restaurants, cities, brand guides and reviews.
EDITORIAL GUIDELINES AND PROCEDURES:
Quality: Written articles should be an original and detailed representation of the topic in discussion, and a minimum of 250 words. Quality is the main component in our determination of whether or not we will publish your work on our website and through our social media channels.
Self-Promotion: We will look at self-promotion case by case basis; however, we allow genuine self-promotion in a way that seems natural to our readers. We allow backlinks to your website, social media, etc.
Images: Send/Share us a link to any images that support your written article. We will work with you to make your article to fit HYPEND’s aesthetics.
Video: Youtubers and other video creators are encouraged to contact us via email regarding the content they want to have published on our YouTube channel or any other social media platform.
Credit and Copyright: We live by the rule of always giving artists the credit they deserve. This includes both giving you credit for your article, as well as giving any other artist the credit they deserve if you used their ideas, photos, text, or other content in your work. Submitting your work to HYPEND gives us Copyright Ownership of the piece. We monitor credit giving closely, and if we find out that you copied someone’s work without giving them credit for it, we will instantly remove your post from our website and social media platforms and ban you from all of our platforms, forever.
Our Audience: Consists of 80% Male, 20% Female, of which 30% is 18-24 years old, 50% is 25-34 years old, and 20% is 35-44 years old), primarily living in Finland, Scandinavia, United States, and the United Kingdom, respectively.
Reposting Your Work: It is ok for you to repost your work on your website, blog, social media, etc. only after we have published your work on HYPEND’s website. This is because of our SEO (Search Engine Optimization) efforts to have your article rank well in organic search results.
Please submit your well-detailed ideas or fully completed articles via email to info(at)hypend.com
Preferred formats are Google Doc and Microsoft Word. Images and video are preferred as a link to a cloud sharing platform.
Don’t hesitate to contact us with any questions you might have!